Global Sport Institute NIL data featured on KJZZ morning show
A new Global Sport Institute survey finds a majority of Americans support new rules that allow college student-athletes to make money off of their name, image or likeness — knowns as NIL. The numbers find that support is even higher among college sports fans.
The Show spoke with the institute's CEO, Kenneth Shropshire, to learn about the evolving NIL landscape.
Listen to the interview here.