Global Sport Institute Poll

Director Scott Brooks speaks with ABC 15 regarding Arizona's rocky history with MLK Day and the Super Bowl

lpadwe — Fri, 03 Feb 2023 17:26:59 +0000

Director Scott Brooks speaks with ABC 15 regarding Arizona's rocky history with MLK Day and the Super Bowl

lpadwe Fri, 02/03/2023 - 10:26

In 1983, President Ronald Reagan signed into law a national holiday honoring Dr. Martin Luther King Jr. But when it went to the ballot, Arizonans said they still didn't want it.

"Now you get into the global issues around sports. The threat of boycott... in terms of athletes really feeling this wasn't a game that was safe for them, this wasn't a game they could get behind if it were here in Arizona," added GSI Director Scott Brooks.

Brooks, alongside ASU and OH Predictive Insights, recently conducted a national survey looking into how Americans perceive social justice issues and sports.

Read the full article here!

Global Sport Institute National Snapshot Poll: Fall 2022 - How Do Americans View Modern Athlete Activism?

bkleen — Fri, 20 Jan 2023 19:04:19 +0000

Global Sport Institute National Snapshot Poll: Fall 2022 - How Do Americans View Modern Athlete Activism?

bkleen Fri, 01/20/2023 - 12:04

The Global Sport Institute at Arizona State University recently shared results from a national survey conducted in partnership with OH Predictive Insights to identify how appropriate Americans believe it is for athletes to engage in activism, as well as how respondents perceived the efficacy of certain recent real-world examples of activism by American athletes in basketball, soccer and gymnastics. Results from the poll are attached, full data can be made available upon request.

The poll sought to examine respondents’ views of activism among athletes two years after the civil unrest that followed George Floyd’s murder in 2020 and impacted all corners of sport and society. Athlete activism remains a major story across many major sports competitions, as seen during and prior to this year’s FIFA World Cup, as well as in the events surrounding Russia’s detainment and recent release of U.S. Olympic gold medalist Brittney Griner.

In keeping with similar polling in recent years, respondents in this GSI/OHPI poll largely supported athletes advocating for social change, while also believing such activism should be kept separate from the actual games and competitions. Younger respondents and respondents of Color were more likely than older and White respondents to believe athletes had a responsibility to advocate for social change. When respondents were asked about recent examples of athlete activism in USA gymnastics and the NBA, however, results were more starkly split among racial-ethnic groups.

“When asking fans about athletes using their platforms to voice their opinions, we continue to see a majority of U.S. sports fans saying that they don’t want politics with their sports. They also are clearly becoming more accepting and in many cases supportive of athletes using their voices,” said Dr. Scott N. Brooks, Director of the Global Sport Institute.

“This is undoubtedly connected to the waves of athlete protests over social justice issues inside and outside of sports, including Blacks killed by police, as well as sexual and verbal abuse by sports coaches, doctors, and owners. However, even as fans embrace the idea of athletes being ‘more than an athlete,’ they are mixed in whether they believe athlete activism will have a long-term and far-reaching impact on society – their feelings vary by topic.”

Other Key Takeaways:

A majority of respondents agreed athletes had a responsibility to use their platform to inspire social change, while 71% agreed athletes had a responsibility to keep sports and politics separate
- Of those who said athletes have a responsibility to inspire social change, support was highest among the 18-34 age group, of which 83% agreed
- Of those who said athletes have a responsibility to inspire social change, support was highest among African-American respondents (82%) compared with other racial-ethnic groups
- 74% of White respondents said athletes have a responsibility to keep sports and politics separate, highest among racial-ethnic groups
While support for athlete activism overall was high, respondents believe it was more appropriate for athletes to engage in their private lives
- Close to 90% of respondents said it was appropriate for athletes to donate money to or volunteer for social causes, while a smaller 68% majority supported athletes advocating for public policy or legislative action.
- More than 75% of respondents supported athletes using social media to advocate for social change, compared to only 54% support for advocating for social change using post-game media interviews
When asked whether recent real-world examples of athlete activism could result in tangible change in American society, 2 questions revealed splits along racial-ethnic lines
- 78% of White respondents believe U.S. gymnasts testifying against the governing body could make the sport safer overall compared to 70% of Hispanics/Latinos and 70% of African Americans.
- 69% of African Americans said that the Milwaukee Bucks’ strike of a 2020 NBA game could lead to increased awareness of racial injustice, compared to just 42% of White respondents.
- With minimal variability across racial-ethnic groups, 64% agreed that the suit brought by the U.S. women’s national soccer team against the U.S. Soccer Federation for equal pay could lead to greater equality in pay between men and women.

Methodology: This national survey was conducted by OH Predictive Insights between September 20th to October 14th, 2022. The sample size was 2,405 completed surveys, with a MoE of 3.08%. The sample demographics accurately reflected age, gender, region and ethnicity. This national survey was conducted via nationwide opt in online platform.

*Numbers may not equal 100% due to rounding.

Questions about methodology: Mike Noble, OH Predictive Insights, m.noble@ohpredictive.com, (480) 313-1837

About OH Predictive Insights:  As a nonpartisan market research, predictive analytics, and public opinion polling firm, Phoenix-based OH Predictive Insights provides accurate polling, focus groups, data analytics, and advanced targeted marketing to political and non-political clients alike. With leading professionals in the advertising, communication, polling, and political arenas, OH Predictive Insights will service political and non-political clients looking to improve their footing on key stakeholders and consumers. For more information, please call 602-362-5694 or submit a request online. 

Global Sport Institute Poll

Global Sport Institute International Poll: COVID-19 and Global Sport

Anonymous — Tue, 06 Sep 2022 17:01:25 +0000

Global Sport Institute International Poll: COVID-19 and Global Sport

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Global Sport Institute Poll: COVID-19 and Global Sport

Method: On behalf of the Global Sport Institute at Arizona State University, Latino Decisions implemented an international online survey of adults from April 18-27, 2020. Overall 750 respondents were interviewed for a margin of error of +/- 3.58%. The web survey was available in English in Australia, South Africa, United Kingdom, and the United States of America through Lucid. Final data were compared to the 2018 Census ACS demographic profile, the Department of Statistics of South Africa, Australian Bureau of Statistics, and UK’s Office for National Statistics, to balance gender, age, education, and race/ethnicity so the resulting data matched the national demographic profile of each country. The average completion time for the poll was 9.24 minutes with a completion of 91%.

Global Sport Institute Poll

covid-19_and_sport_polling_results_05.14.20.pdf (391.13 KB) global_sport_institute_poll_-_covid-19_and_sport.xlsx (717.37 KB) final_press_release_covid-19_sport_polling.pdf (142.67 KB)

Global Sport Institute National Snapshot Poll: Fall 2020 - Sports and Politics

Anonymous — Tue, 06 Sep 2022 17:01:15 +0000

Global Sport Institute National Snapshot Poll: Fall 2020 - Sports and Politics

Anonymous (not verified) Tue, 09/06/2022 - 10:01

This national survey was commissioned by the Global Sport Institute at Arizona State University and conducted by OH Predictive Insights via opt-in online platform. Respondents were given the option to take the survey in English or Spanish: 96% were taken in English and 4% were taken in Spanish. The survey was conducted between September 16th – September 20th, 2020. The sample size was 1,800 completed surveys, with a MoE of ± 2.31%. The sample demographics accurately reflected age, gender, region and ethnicity. *Numbers may not total 100%, due to rounding.

Regions included are the Pacific Region, Western Region, Plains Region, Great Lakes, Southern Region, and Atlantic Region. The sample size was 300 completed surveys for each region, with a MoE of ± 5.66%. The sample demographics accurately reflected age, gender, region and ethnicity within each region. *Numbers may not total 100%, due to rounding.

Methodology:  This national survey was conducted via opt-in online platform by  OH Predictive Insights. Respondents were given the option to take the survey in English or Spanish: 96% were taken in English and 4% were taken in Spanish. This national survey was conducted by OH Predictive Insights between September 16th – September 20th, 2020. The sample size was 1,800 completed surveys, with a MoE of ± 2.31%. The sample demographics accurately reflected age, gender, region and ethnicity.

Methodology (POTUS/Big 10 Impact on Voters): The Global Sport Institute National Snapshot Poll was conducted by OH Predictive Insights (OHPI), a non-partisan public opinion research company, as an online opt-in panel survey from October 14th to October 21st, 2020 from a sample of 400 Registered Voters living in the battleground states of Iowa, Michigan, Minnesota, Ohio, Pennsylvania, Wisconsin, Arizona, Florida, Georgia, Nevada, and North Carolina, with a MoE of ± 4.9%. This survey oversampled an additional 400 respondents who self-identified as college football fans and undecided registered voters in the Presidential race, with a MoE of ± 4.9%. Numbers may not equal 100% due to rounding.

See the full polling results: (Excel) (PDF)
See the full POTUS/Big 10 Impact polling results: (PDF)
See the key takeaways on globalsportmatters.com.

Global Sport Institute Poll

gsi_national_snapshot_poll_-_ohpi-_comparison_crosstabs_-_fall_2020.xlsx (434.06 KB) gsi_ohpi_national_snapshot_poll_-_fall_2020_-_topline_and_crosstabs.pdf (3.6 MB)

Global Sport Institute International Poll: 2021

Anonymous — Tue, 06 Sep 2022 17:01:14 +0000

Global Sport Institute International Poll: 2021

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Global Sport Institute International Poll: 2021

Method: On behalf of the Global Sport Institute at Arizona State University, Latino Decisions in coordination with Lucid implemented an international online survey of adults from February 12-20, 2021. Overall 751 respondents completed interviews for a margin of error of +/- 3.58%. The web survey was available in English in Australia, South Africa, United Kingdom, and the United States of America through Lucid. Final data were compared to the 2018 Census ACS demographic profile, the Department of Statistics of South Africa, Australian Bureau of Statistics, and United Kingdom’s Office for National Statistics, to balance gender, age, education, and race/ethnicity so the resulting data matched the national demographic profile of each country. The average completion time for the poll was 25 minutes with a completion of rate 85%.

Global Sport Institute Poll

gsi_international_poll_2021_-_sex_gender_and_equity_in_sport.pdf (445.96 KB) gsi_international_poll_-_sex_gender_and_equity_in_sport_2021_-_full_results.xlsx (140.29 KB)

Global Sport Institute National Snapshot Poll: Winter 2021 - Fans and Diversity Awareness

Anonymous — Tue, 06 Sep 2022 17:01:14 +0000

Global Sport Institute National Snapshot Poll: Winter 2021 - Fans and Diversity Awareness

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Objectives:

Discover the awareness of coaches and players of color in the NFL and the experience expectation for new head coaches.
Identify perceptions and expectations for Super Bowl Sunday.
Tracking the national and regional preferences for various sports.

About OH Predictive Insights:  As a nonpartisan market research, predictive analytics, and public opinion polling firm, Phoenix-based OH Predictive Insights  provides accurate polling, focus groups, data analytics, and advanced targeted marketing to political and non-political clients alike. With leading professionals in the advertising, communication, polling, and political arenas, OH Predictive Insights will service political and non-political clients looking to improve their footing on key stakeholders and consumers. For more information, please call 602-362-5694 or submit a request online. 

See the Key Takeaways: (PDF)
See the Executive Summary: (PDF)
See the Top Lines & Crosstabs: (PDF)
Read our story on this poll at globalsportmatters.com.

Global Sport Institute Poll

gsi-national_snapshot_poll-winter2021-execsummary.pdf (488.29 KB) gsi-national_snapshot_poll-winter2021-topline_and_crosstabs.pdf (462.11 KB) gsi-national_snapshot_poll-winter2021.pdf (49.13 MB)

Global Sport Institute National Snapshot Poll: Summer 2021 - Transgender Athletes

Anonymous — Tue, 06 Sep 2022 17:01:10 +0000

Global Sport Institute National Snapshot Poll: Summer 2021 - Transgender Athletes

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Methodology: This national survey was commissioned by the Global Sport Institute at Arizona State University and conducted by OH Predictive Insights via opt-in online platform. This national survey was conducted by OH Predictive Insights between May 19th–May 27th, 2021 from a nationwide general population (18+ year old) sample. The sample size was 1,800 completed surveys, with an MoE of ±2.31%. All respondents were given the option to take the survey in English or Spanish. Of the 1,800 respondents in total, 16 respondents opted to take the survey in Spanish, while the remaining respondents chose to take the survey in English. The sample demographics accurately reflected the target population’s age, gender, region and ethnicity according to population statistics derived from recent US Census data for US adults. *Numbers may not total 100%, due to rounding.

Objectives:

Identify how much the general public knows about transgender people and issues facing the transgender community.
Discover the opinions of the public, in general, regarding transgender athletes.
Determine the overall consensus regarding how transgender and non-transgender athletes should interact.

About OH Predictive Insights:  As a nonpartisan market research, predictive analytics, and public opinion polling firm, Phoenix-based OH Predictive Insights  provides accurate polling, focus groups, data analytics, and advanced targeted marketing to political and non-political clients alike. With leading professionals in the advertising, communication, polling, and political arenas, OH Predictive Insights will service political and non-political clients looking to improve their footing on key stakeholders and consumers. For more information, please call 602-362-5694 or submit a request online.

Read the Press Release with Takeaways
See the Key Takeaways: (PDF)
See the Executive Summary: (PDF)
See the Toplines and Crosstabs: (PDF) | (Excel)
Read our story on this poll at globalsportmatters.com.

Global Sport Institute Poll

gsi_national_snapshot_poll_summer_2021_key_takeaways.pdf (1.18 MB) gsi_national_snapshot_poll_summer_2021_executive_summary.pdf (203.03 KB) gsi_national_snapshot_poll_summer_2021_crosstabs.xlsx (8.29 MB) gsi_national_snapshot_poll_summer_2021_toplines_and_crosstabs.pdf (540.98 KB)

Global Sport Institute National Snapshot Poll: Winter 2022 - Sports Betting

Anonymous — Tue, 06 Sep 2022 17:01:08 +0000

Global Sport Institute National Snapshot Poll: Winter 2022 - Sports Betting

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Methodology: This national survey was conducted by OH Predictive Insights between Januray13th–January 19th, 2022 from a nationwide general population (18+ year old) sample. The sample size was 2,400 completed surveys, with a MoE of ±2.0%. All respondents were given the option to take the survey in English or Spanish; 30 opted to take the survey in Spanish, while 2,370 chose English. The sample demographics accurately reflectedthe target population’s age, gender, regionand ethnicity according to population statistics derived from recent US Census data for US adults. This survey was conducted via opt-in online panel. The survey included both regional and racial/ethnic oversamples, with a minimum of 300 respondents coming from each of the 6 regions defined in the survey and a minimum of 200 respondents each of Hispanic/Latinos, African Americans, and Asians.

Objectives:

Identify general perception and awareness around sports betting in the US
Identify the sentiment and attitudes of the general public towards sports betting and understand the cultural change, social change, and acceptanceof sports betting
Identify the driving forces behind the acceptance of sports betting
Discover overall sentiment and perceptions of sports betting among general population and sports fans/spectators
Discover key takeaways that explain the current environment around sports betting

About OH Predictive Insights:  As a nonpartisan market research, predictive analytics, and public opinion polling firm, Phoenix-based OH Predictive Insights  provides accurate polling, focus groups, data analytics, and advanced targeted marketing to political and non-political clients alike. With leading professionals in the advertising, communication, polling, and political arenas, OH Predictive Insights will service political and non-political clients looking to improve their footing on key stakeholders and consumers. For more information, please call 602-362-5694 or submit a request online. 

See the Key Takeaways: (PDF )

See the Top Lines & Crosstabs: (Excel )

Read our story on this poll at Global Sport Matters

Global Sport Institute Poll

Global Sport Institute National Snapshot Poll: Fall 2021 - Name, Image and Likeness (NIL)

Anonymous — Tue, 06 Sep 2022 17:01:08 +0000

Global Sport Institute National Snapshot Poll: Fall 2021 - Name, Image and Likeness (NIL)

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Methodology: This national survey was commissioned by the Global Sport Institute at Arizona State University and conducted by OH Predictive Insights via opt-in online platform. The national survey was conducted by OH Predictive Insights between October 21st – October 28th, 2021 from a nationwide general population (18+ year old) sample. The sample size was 1,800 completed surveys, with a MoE of ± 2.31%. All respondents were given the option to take the survey in English or Spanish. The sample demographics accurately reflected the target population’s age, gender, region and ethnicity according to population statistics derived from recent US Census data for US adults. This survey was conducted via opt-in online panel. *Numbers may not total 100%, due to rounding.

Objectives:

Identify the attitudes of the general public towards the new rules about
college athletes’ NIL and their reasons behind supporting or opposing the
NIL rule.
Discover the best practice of how to implement the NIL rule.
Identify the public’s perception of the demographic groups that will benefit
most from the implementation of allowing college athletes to profit from
their NIL.

About OH Predictive Insights:  As a nonpartisan market research, predictive analytics, and public opinion polling firm, Phoenix-based OH Predictive Insights  provides accurate polling, focus groups, data analytics, and advanced targeted marketing to political and non-political clients alike. With leading professionals in the advertising, communication, polling, and political arenas, OH Predictive Insights will service political and non-political clients looking to improve their footing on key stakeholders and consumers. For more information, please call 602-362-5694 or submit a request online. 

See the Key Takeaways: (PDF)

See the Top Lines & Crosstabs: (Excel)

Read our story on this poll at Global Sport Matters

Read Sportico's story on this poll

Global Sport Institute Poll

global_sport_institute_national_snapshot_poll_december_2021_takeaways.pdf (748.24 KB) global_sport_institute_national_snapshot_poll_december_2021_toplines_and_crosstabs.xlsx (8.03 MB)

Global Sport Institute National Snapshot Poll: Spring 2022 - Community Benefit of Sports Stadiums

Anonymous — Tue, 06 Sep 2022 17:01:06 +0000

Global Sport Institute National Snapshot Poll: Spring 2022 - Community Benefit of Sports Stadiums

Anonymous (not verified) Tue, 09/06/2022 - 10:01

Methodology: This poll was conducted as an online opt-in panel survey. The survey was completed by OH Predictive Insights from April 15th, 2022 – April 26th, 2022, from a national general population sample. The sample size of this survey was 2400 national general sample (including a 150 respondent oversample in Boston, Houston, Charlotte, Phoenix, Indianapolis, and Seattle), whose demographics were weighted to accurately reflect general population based on gender, region, age, ethnicity, and education level, based on the most recent census data– the exact percentages can be found in the table below. The sample of 2400 registered voters yielded a MoE of ± 2%.

Objectives:

Identify

Public sentiment regarding the financing of pro sports team facilities
Potential activities or policies that could influence or motivate people in the community to support taxpayer funding of stadiums
Key drivers of support (or lack) for public funding of pro sports team facilities

Assess

Public opinion on whether pro sports team facilities create local opportunities and how this is evaluated by the public
The importance to the public of whether stadiums create local opportunities, and the extent to which they support taxpayer funding of pro sports team facilities
Assess the level of support and preference for funding mechanisms

About OH Predictive Insights:  As a nonpartisan market research, predictive analytics, and public opinion polling firm, Phoenix-based OH Predictive Insights  provides accurate polling, focus groups, data analytics, and advanced targeted marketing to political and non-political clients alike. With leading professionals in the advertising, communication, polling, and political arenas, OH Predictive Insights will service political and non-political clients looking to improve their footing on key stakeholders and consumers. For more information, please call 602-362-5694 or submit a request online. 

See the Key Takeaways: (PDF)

See the Top Lines & Crosstabs: (Excel)

Read our story on this poll at Global Sport Matters
Read the press release on this poll

Global Sport Institute Poll